ASE July 2025

39

The Unlearning Path: Advice for Future Innovators

“Sustainability isn’t just about staying in the room.

You have to step out. You have to be on the field and

with the people.”

The landscape of sustainable innovation often demands less grand expertise and

more the humble, persistent act of deconstructing problems individually. Srishti

offers unconventional counsel to aspiring innovators, advising them not to “lit­

erally wait to be an expert” but to “go out there. Start with one broken thing you

care about”. This asserts a core philosophical notion: effective problem-solving

begins not with encyclopedic knowledge, but with direct, empathetic engage­

ment with a perceived flaw. For Srishti, all aspects of life are “interlinked, it can­

not be different. It has to be interlinked”. Identifying a “broken thing” personally

or locally becomes the potent starting point for broader, systemic impact.

Her approach to innovation is iterative and deeply reflective. She champions

“unlearning the problem,” not merely rushing to solutions. Her methodology, a

constant cycle of “Go back again. Do a pilot, come back again. Think about it,

reflect experiment again,” cultivates adaptability. Srishti advises: “Worry less...

there’s no perfect path. We’re all writing our stories.” This mindset builds resil­

ience, acknowledging that rich lived experiences “feed our work and our souls.”

Personal integration of life and work fuels sustained purpose.

Srishti’s guidance culminates in an imperative for direct engagement.

“Sustainability isn’t about staying in the room”, she asserts. “You have to step

out. You have to be on the field and with the people”. This isn’t a preference, but

it is a methodological necessity to her. Her work-life balance embodies this, as

she meticulously splits her time between boardrooms and days in the field. This

rhythm, she explains, “refuels” her and “keeps the child in me alive,” embodying a

courage to be childlike even after “very strong-headed practical meetings”. This

fusion of professional rigor and authentic self-expression, driven by children’s

innate “power to do that”, provides an unfiltered, perceptive lens for continuous

innovation and profound impact.